Sunday, 27 November 2011

Persuasion

Persuasion:
    When a company tries to convince the person to buy their product (advertisements). In class we talked about the different topics of persuading someone into buying their products, the topics were: humour, macho, friends, family, fun, nature, sexy, cartoon celebrity and wealth. We played a game which involved us finding the different ways of persuading in commercials, or another form of advertisements. We each had partners and had all of the topics in an envelope. we would take out one topic from the envelope and find an ad that used the technique. Then our partner would have to guess what our topic was. Who ever found all of  the topics and had emptied their envelopes would win.

Techniques:

Humour:  Something that would make the viewer laugh.(ad)

Macho: Strong, tough (usually male). being dangerous.(ad)

Friends: A group of people doing things together, having fun.(ad)

Family:
A family enjoying themselves, or the product.(ad)

Fun: A person or people being happy or laughing.(ad)

Nature: An ocean, desert, beach something outdoors.(ad)

Sexy: Usually a female(s), models, may show revealing clothes. or acting in a flirty way.(ad)

Cartoon: an animation of people or animals. humour may also be involved.(ad)

Celebrity: a famous person (singer, actor/actress, dancer, athlete). (ad)

Wealth: Showing more expensive clothes, or a richer house (bigger house, nicer car). (ad)

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